In today’s fast-paced business environment, having standout collateral is essential, especially when you’re just starting out. Whether you’re launching a new venture or looking to revitalize your existing brand, creating a memorable and impactful presence is crucial.
My role as a marketing professional, graphic designer, and illustrator is to help your organization thrive by providing top-tier marketing strategies and designs. With a passion for the outdoors and a commitment to helping small businesses succeed, I bring a unique blend of creativity, marketing savvy, and business management skills to the table. This combination ensures that your brand not only looks fantastic but also resonates deeply with your target audience.
Let’s learn more about how I can help you and your business grow.
As a small business owner, you’re juggling countless tasks, from managing daily operations to ensuring customer satisfaction. Often, there’s little time left for planning effective marketing strategies or creating visually appealing collateral. Yet, these elements are vital to the growth and recognition of your business.
This is where I step in. By taking on your design and marketing needs, I allow you to focus on what you do best, whether that’s running your business or spending time in the great outdoors. My goal is to relieve you of the burden of marketing and design, allowing you to channel your energy into other critical aspects of your business.
Together, we’ll create a lasting impression for your brand through practical designs and smart marketing strategies. Understanding your business’s unique challenges and goals allows me to tailor solutions that fit your specific needs. Every business is different, and what works for one might not work for another. That’s why I take the time to listen, learn, and understand your business, so I can develop strategies and designs that truly align with your vision.
Whether your business is within the outdoor industry or another sector, I’ve got you covered. I specialize in crafting full-service graphic designs, marketing strategies, business management solutions, and illustrations that are customized to meet your unique needs. With a keen understanding of different industries, I can help you communicate your message effectively and make a meaningful impact on your target audience. This personalized approach ensures that your brand is not just another face in the crowd but a distinct and recognizable entity that stands out.
In addition to visual aesthetics, I focus on the functionality and purpose of every design. Your marketing materials should do more than just look good; they should serve a specific function, whether it’s driving sales, increasing brand awareness, or building customer loyalty. By understanding your business goals, I create designs that work as hard as you do, delivering results that matter.
In addition to smaller design projects, I excel in long-format and large-format designs, ideal for nonprofits and associations.
Longer formatted pieces can be magazines, journals, newsletters, and prospectuses. These pieces require a strategic approach and a deep understanding of your organization’s goals and values. For nonprofits, it’s often about communicating a mission, inspiring action, and building a community around a cause. For associations, it might be about establishing authority, providing valuable resources, or fostering connections among members.
Large-format designs, such as banners, posters, or event displays, demand a different approach than smaller-scale projects. They need to grab attention quickly and convey your message effectively, even from a distance. I bring the expertise needed to ensure these designs not only look great but also serve their intended purpose, making a powerful impact on those who encounter them.
I’ll work closely with you to ensure the final product reflect your mission, resonate with your audience, and contribute to your overall success.
My love for nature and hiking deeply influences my illustration style, allowing me to create designs that connect with outdoor enthusiasts and animal lovers alike. This unique perspective is particularly valuable for brands within the outdoor industry or those looking to incorporate a nature-inspired aesthetic into their marketing materials. Nature-inspired illustrations have the power to evoke emotions, tell stories, and create a sense of connection with the natural world, which can be incredibly compelling for your audience.
Whether you’re looking for illustrations that capture the beauty of the wilderness or designs that speak to the heart of your audience, I can bring your vision to life with a touch of the great outdoors. These illustrations aren’t just decorative; they serve as an extension of your brand’s story and values, helping to communicate your message in a way that words alone often can’t.
Unique illustrations can also be a great addition to your camp store or souvenir giveaways. Instead of getting the same design everyone gets just customized with your business name, let’s work together to create a custom design that will speak to your customers. Custom designs will be a big hit when they have elements that truly represent your organization and can be used on a variety of products.
By choosing to work with me, you’re not just hiring a marketing professional, graphic designer, or illustrator; you’re partnering with someone who genuinely cares about your success. I’m here to help you navigate the complexities of design and marketing, so you can focus on what truly matters—growing your business and enjoying the journey. Let’s collaborate to elevate your brand and create a lasting impression that sets you apart from the competition.
Together, we can build a brand that not only looks good but also tells your story, connects with your audience, and drives your business forward. Whether you’re a small startup, a nonprofit organization, or a well-established company, my goal is to help you achieve your vision and make a lasting impact in your industry. Let’s take your brand to the next level, with designs and strategies that are as unique and dynamic as the business you’ve worked so hard to build.
Hello[at]RebeccaLeighDesigns[dot]com
It has been a dream to start my own business. It is a lot of work, but it is worth it to have flexibility with my kids and have creative freedom. I’d love support from you — you don’t need to hire me or purchase a product! A donation shows you care! You can select to do a recurring donation or one time donation.
